Tuesday, September 23, 2008

going to Boston

I'm tripping up to Boston for a conference:

"Web 2.0 and Your Brand". It sounds like the kind of title I roll my eyes at, but having talked with one of the organizers, I'm expecting good things. I expect my only problem with the name is that using "Web 2.0" is a common symptom of taking yourself too seriously, and I'm allergic to that. Still, it is about branding in the world of social media, so the title's right and it should be fun.

I'm going to split the drive by staying in NYC tonight and then driving up to visit my good buddies Eric and Erica in Boston. Looking forward to seeing them.

Anyway, if you need me, I'll be on the road, so calling will work best.

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